Changing the Story

The helpline was launched by the New Brunswick Aboriginal Peoples Council as part of the larger Looking Out For Each Other campaign in Canada and Quebec and it is staffed by Gignoo Transition House, an Indigenous safe house in Fredericton. The helpline number is 1-833-MMI-FIND and operates 24 hours a day.

Kanawayhitowin is a Cree word, which in English translates to “taking care of each others spirit”. Kanawayhitowin is an Indigenous campaign adapted from the Neighbours, Friends and Family initiative in the province of Ontario, and aims to raise awareness about the signs of woman abuse in communities so that people who are close to an at-risk woman or abusive man can provide support.